Tomorrow marks the launch of the much anticipated iMobiTrax Version 3.0! We now have 700+ clients using our Proprietary Mobile Ad Tracker. Some of these clients include mobile affiliates, mobile media buyers, Telecom VAS Providers, Mobile Advertisers, App Developers and even Mobile Ad Networks! You can see what iMobiTrax users are saying on the testimonials page.
One of the most anticipated new features in version 3.0 is campaign level mobile post-click redirect rules you can create. You can create these rules based on:
- Country
- Carrier
- Phone Type
- Manufacturer
- Model
Now, this may seem pretty sweet right? Well, we added sugar to the deal! We didn’t want to offer the post-click optimization rules until we had another proprietary piece of the puzzle in place. What is that?
Glad you asked.
Now, iMobiTrax has already been automatically tracking your incoming mobile traffic and reporting it by:
- IP Addresses
- GEO/Country
- Referrers
- Timestamps
- User Agents
- Manufacturers
- Operating Systems
- Carriers/ISP
- Device Models
Along with those tracking options above, in Version 3.0, your iMobiTrax Mobile Ad Tracker will also automatically track your incoming mobile traffic by:
Combined Name – The name and model of the device that clicked your tracking link (ie: Samsung Galaxy S II (GT-i9100)
Marketing Name – The name used in marketing by the device manufacture that clicked your tracking link (ie: Samsung Galaxy S (GT-i9000)
Device Type – The type of device that clicked your tracking link (ie: Android, Feature Phone, etc.).
Display Size – The exact display size of the device that clicked your tracking (ie: 4.0).
Screen Resolution – The maximum screen resolution of the device that clicked your tracking link (ie: 480 x 800).
Data Speed – The network speed that the device is capable of that clicked your tracking link (ie: 3G, 4G).
Custom Tokens – Inside the reporting interface you’re able to view the custom tokens you setup during the campaign creation process. Quickly sort and organize campaigns to see the custom items you have declared to find hidden ROIs and areas that can be eliminated allowing for maximum optimization (ie: site placement, creative id).
You can see the entire overview of the new mobile post-click optimization rules here.
See you tomorrow during the launch!